The media plays a vital role in building an informed society and citizens around the world. However, in Africa, journalists play an even more critical role, that of deepening and institutionalizing democracy.

Narratives contribute to enhancing the financial and political support required to deliver humanitarian assistance. In the meantime, humanitarian journalists report neglected crises, amplify marginalized voices, and add value through explanatory long pieces and solution-oriented journalism. The role of humanitarian actors is not to be overlooked as they have significant power in shaping the narratives. Humanitarian policy narratives are stories constructed and disseminated to shape beliefs and attitudes relating to humanitarian crises and aid, and thereby influence the policies of governments and aid organizations in this area.

The right to receive and impart information is guaranteed under Article 19 of the Universal Declaration of Human Rights, and the mass media are key actors in preserving that right. However, the media, in various oral, print, broadcast and electronic forms, are also a key factor in political, economic and social development, particularly seeking to influence decisions as to when and where humanitarian aid is needed, who should receive it, who should provide it and how.

The media plays a vital role in building an informed society and citizens around the world. However, in Africa, journalists play an even more critical role, that of deepening and institutionalizing democracy. The critical situation in Africa, coup d’états, autocratic governments and successive wars all prove the necessity of such a task for the development of this continent.

Africa suffers disproportionately from climate change, with severe consequences like drought, famine and unprecedented flooding threatening over a third of its population. Environmental degradation, fuelled by extractive activities, devastates rural communities and irreversibly damages ecosystems and agriculture. However, despite these severe challenges, African journalists are dedicated to conveying the impact of these climate-induced crises through their storytelling efforts.

In West and Central Africa, human rights issues, including the protection of human rights defenders, are of paramount importance. Journalists in West and Central Africa face a myriad of challenges in the exercise of their work, ranging from legal constraints and physical threats to self-censorship and economic pressures. These obstacles significantly impede the ability of journalists to report freely, investigate critical issues, and hold power to account. Nevertheless, journalists seek to play a crucial role in raising awareness, advocating for justice, and holding perpetrators accountable.

Across Africa, journalists contend with poor working conditions characterized by poverty wages, job insecurity, long and unpredictable hours and insufficient access to resources and financial support, severely hindering their ability to gather, process and disseminate information effectively. Internally, African journalists deal with toxic workplace environments, including bullying, discrimination and sexual harassment. The convergence of these internal adversities with external dangers restricts journalistic freedom, limits public access to crucial information and hampers the ability to alert communities about looming environmental disasters, exacerbating the vulnerability of populations already at risk from climate impacts.

In the last decades, the increase in investigative journalism exposing corruption in many countries across the continent, even those with authoritarian regimes, has helped put governments on their toes. In Kenya, North Africa, and South Africa the media have been notably vocal in keeping the citizens informed and developing humanitarian activities. Across the continent, many journalists have endangered their lives to produce informed, fact-based reports on human rights issues, contributing to a more informed public discourse and increased awareness of human rights violations.

A well-trained media workforce in Africa can inform, educate, and empower citizens, promoting good governance, transparency, and social cohesion. Additionally, it can drive economic development by showcasing the continent’s diverse cultures and opportunities, attracting investments, promoting tourism, and boosting entrepreneurship. Moreover, the impact of a strengthened African media landscape can extend well beyond the continent, contributing diverse perspectives and enriching global journalism at large, challenging stereotypes, and fostering cross-cultural understanding.

References
hvoiceeu.org/activities/influencing-policymakers-humanitarian-journalists-and-the-role-of-narratives-in-policy-change-voice-conversation-with-martin-scott-university-of-east-anglia-and-patrick-saez-odi
humanitarianstudies.ch/media-and-aid-organisations-a-complex-but-vital-relationship/
www.ifj.org/media-centre/news/detail/category/press-freedom/article/african-journalists-demand-better-conditions-and-safety-to-combat-climate-crisis
rflgd.org/2024/05/03/west-and-central-africa-regional-journalists-training-on-reporting-and-engaging-with-the-african-commission-on-human-and-peoples-rights-and-the-special-rapporteur-on-human-rights-defenders/
www.un.org/africarenewal/magazine/august-2016/new-era-african-media
www.ie.edu/insights/articles/africa-needs-a-new-generation-of-media/
cdn-odi-production.s3.amazonaws.com/media/documents/Understanding_the_role_of_narratives_WP_SaezBryant_final.pdf